Monthly Archives: September 2010

C’mon, time to rebrand your life!

By JOHN PILGER

Pele and Bobby Moore at Mexico, 1970

(16 September 2010) – THE YEAR BEFORE England won the 1966 World Cup, I interviewed its captain, Bobby Moore. Having not long arrived from the antipodes, where ‘soccer’ was a minority sport beloved by Italians and Croats, I did not have a clue about the game. Nevertheless I had been assigned to write a ‘human interest’ piece on the West Ham star by the same convivial assistant editor who had hired me believing I could play cricket, because I was Australian, and so assist the Daily Mirror team in its grudge match against the Express. I could swim and row and had done time in a rugby scrum, but cricket, no. (He forgave me). Continue reading

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