Tag Archives: Baseball – Little League

Are sports organizations playing a role in America’s obesity problem?

Sports Sponsorsby 

Last September, the National Football League struck a deal with Frito-Lay that allowed the company to produce limited-edition bags of Tostitos tortilla chips, with each package bearing the logo of one of 19 featured NFL teams. Several months earlier, Major League Baseball announced that Nathan’s Famous would be its first-ever official hot dog. Now the first-ever comprehensive analysis of such food and beverage sponsorships by major sports organizations shows just how pervasive these deals are. The confusing messages they send about physical fitness and healthy eating habits can’t be helping our national problem with obesity [1]. Continue reading


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Serendipity: Stumbling upon a beautiful game

Lamade Stadium from the hilltop above.

Lamade Stadium from the hilltop above ] Travis Waldron


THE easiest way to find the Little League World Series is to stumble upon it, because there aren’t many signs of its existence otherwise. That’s how I found it Saturday as I wound up Route 15 along the Susquehanna River on my way to Rochester, New York to cover soccer: by accident. The signs for South Williamsport started about 20 miles out, or at least that’s when I noticed them, but there wasn’t anything delcaring it as somewhere special, as the home of the Little League World Series or anything else. It seems like just another town tucked into the central Pennsylvania foothills. Continue reading

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