Tag Archives: Gender Equity

US sports monopolies market to women by insulting and degrading them

NFL.Tampa By Buccaneers Women's movementNFL broadcasts this year are stuffed with in-house ads marketing uniforms to American women. With fashion tips, cooking and dance lessons, and oogling of athletes, US sports monopolies “usher in a new age of empowerment” for women.–TS


(August 22, 2015) – Last week, the Tampa Bay Buccaneers launched a new campaign to entice female fans. The initiative, called RED, will “re-invent the female fan experience” and “usher in a new age of empowerment for the women of Tampa Bay,” explains team spokeswoman Casey Phillips in a promotional video. Sounds cool, right? Continue reading

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Nos Glorieuses: 100 Years of Women’s Hockey in Quebec

A recording of Lynda Baril’s talk ‘Nos Glorieuses’: 100 Years of Women’s Hockey in Quebec. The talk was delivered as part of the Ottawa Historical Association Lecture Series on September 16, 2014.

Source: Activehistory.ca

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British sportswomen: Glamour holds greater sway than their deeds

Hollie Avil, triathlete

The triathlete Hollie Avil announced her retirement before the 2012 Games, citing an eating disorder which she said began as a teenager after a coach made an unguarded remark about her weight. Photograph: PA Wire/PA Photos


Guardian (Jan. 17) – BRITAIN’S elite sportswomen fear that the way they look is judged to be more important than what they achieve in their sporting careers, according to a survey published on Friday.

BT Sport, who commissioned the report following Olympic gold medallist Rebecca Adlington’s tearful admission about her body insecurities on I’m A Celebrity … Get Me Out of Here!, collated responses from 110 elite British sportswomen across 20 sports on the subject of body image. Despite the successes of women’s sport at London 2012, where Britain’s women alone could have finished seventh in the medals table above Australia and France, society’s obsession with how sportswomen look has had a damaging impact on many of the nation’s leading stars. Continue reading

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The day a 17 year old girl struck out Babe Ruth. . . and then. . .

All in a day’s work

gehrig mitchell ruth

On April 2, 1931, during an exhibition game between the minor-league Chattanooga Lookouts and the New York Yankees, 17-year-old pitcher Jackie Mitchell found herself facing Babe Ruth.

She struck him out in four pitches. “I had a drop pitch,” she said, “and when I was throwing it right, you couldn’t touch it.”

The New York Times reported that Ruth “flung his bat away in high disdain and trudged to the bench, registering disgust with his shoulders and chin.”

“I don’t know what’s going to happen if they begin to let women in baseball,” he told a Chattanooga newspaper. “Of course, they will never make good. Why? Because they are too delicate. It would kill them to play ball every day.”

Next up was Lou Gehrig. She struck him out, too.

Source: http://www.futilitycloset.com

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London 2012: Gender equity

Women and the XXX Olympic Games in London. By Osvaldo Gutierrez Gomez, Ciego de Avila, Cuba, August 1, 2012. AIN

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